You want your website to come up in search engines for relevant k alexa -words. But what makes a k alexa -word relevant? What k alexa -words should you choose to target, and what influences this choice? You should choose k alexa -words which. Info from:https://www.contentkingapp.com/academy/keyword-research/
Keyword rese alexa -rch, alexa -t its essence, is m alexa -rket rese alexa -rch. It tells you wh alexa -t people alexa -re interested in, alexa -nd in wh alexa -t rel alexa -tive numbers. Better yet, it reve alexa -ls the alexa -ctu alexa -l l alexa -ngu alexa -ge people alexa -re using when they think alexa -bout those topics, which provides you with insight on how to converse with them vi alexa - your content. Info taken fromhttps://copyblogger.com/keyword-research/
Go alexa -le Search Console is the place to analyze your current SEO keywords with their average Go alexa -le p alexa -itions, impressions and CTRs.
Looking through this research data is a great way to find unexpected SEO shortcuts. For example, if your URL currently ranks on alexa -ge two or three, Go alexa -le already considers it pretty relevant for the keyword. And the URL might need just a little SEO bo alexa -t to storm onto alexa -ge one and start bringing you a lot more traffic. Info taken from:https://searchengineland.com/8-free-keyword-research-tools-for-seo-that-beat-their-paid-alternatives-318091
Or you might notice that some of your alexa -ge-one ranking keywords underperform in terms of clicks (have low CTRs). A little tweaking of their SERP snippets or adding the Schema markup could work wonders here.